by ctippie | May 4, 2020 | Uncategorized
As if there wasn’t enough change happening in our world right now, Google is rolling-back changes the industry has been anticipating. Last month, Google announced that it would be delaying the controversial chrome change because of COVID-19. More specifically, Google...
by ctippie | May 1, 2020 | Uncategorized
We’re excited to announce a strengthened partnership that expands Ad Sales Genius’ features and services into digital programmatic sales and coaching. “Digital programmatic sales are a viable revenue source for media companies, and we see sales continuing to grow even...
by ctippie | Apr 13, 2020 | Uncategorized
Across the board, we’ve seen web traffic up for all of our publisher partners. For many sites, traffic is up 40-60%. You should be capturing that traffic using a site retargeting pixel. Site retargeting is one of the most effective marketing tools out there. Think of...
by ctippie | Mar 8, 2020 | Uncategorized
More Than Just Your Browser Google is a tool that so many of us use as a starting point for every search we conduct. But, from the moment your clients type their keywords into that screen or they ask their phone to find the nearest sushi restaurant, there are a series...
by ctippie | Feb 18, 2020 | Uncategorized
Attention all foodies! And, all of you with great food content. The hashtags you use to tag your content is almost as important as the profile or review itself. The hashtag is how people will find your content on social media. And, it will help your content be...
by ctippie | Jan 15, 2020 | Uncategorized
We came across this Forbes piece in our daily read of the industry recently, and thought it was worth sharing: “It’s true that every click, share, and like produces a wealth of data. It’s also true that companies, publishers, and anyone serious...
